Social media, photo, and video content creation.
MadLax Oregon is the premiere lacrosse club in Oregon. Their teams travel across the country to compete with other top programs.
Our strategy for this project was to showcase both the program's top-notch players and coaches on social media. To do so, we focused on capturing engaging moments for players and insightful audio from coaches to create a compelling story about MadLax Oregon's teams. The final product was a video series called MadLax Wired that features a behind-the-scenes look at the program from week to week.