MadLax Oregon is the premiere lacrosse club in Oregon. Their teams travel across the country to compete with other top programs. 

​

Our strategy for this project was to showcase both the program's top-notch players and coaches on social media. To do so, we focused on capturing engaging moments for players and insightful audio from coaches to create a compelling story about MadLax Oregon's teams. The final product was a video series called MadLax Wired that features a behind-the-scenes look at the program from week to week.